Research and development at Wunderlich
If all hurdles up to this point have been overcome - and the bar is set high - the event even most bikers are afraid of is next, namely the TÜV inspection. But thanks to our high product and quality standards, the dialogue with the TÜV Rheinland Centrex is no problem for us. After all Wunderlich is one of the first companies in the motorbike industry that was DIN/EN/ISO 9001:2001 certified, the KBA norm. The procedures it specifically defines and monitors guarantee that all security-related rules and regulations are adhered to. It goes without saying that the testers nevertheless check and extensively test every minute detail.
The product is finished, approval has been granted. Very often it can take five to six months to get from the very first idea to this point, for new technologies even up to three years. It is entirely intentional that not every product goes into series production. "A certain share of our budget simply has to be spent on promoting innovative projects that give impetus to or carry forward technologies in order to explore what's possible", explains company director Wunderlich. As an example he names the expensive development of the first ever gas conversion of a motorbike that is legal for road use. It never went into serial production but still generated an enormous amount of experience in the whole development team and in technology. "One of the many developments the competition was all too happy to claim as their 'own development'," head of development Frank Tholey comments with a wink.
By far the largest proportion of all products that enter series production is, of course, designed for the customer. That's the only way to run production. Wunderlich makes first and small batches. For large production quantities the company collaborates with various, suitably qualified partners. Here, high quality is also a priority. No cheap labor, but closely monitored, precise manufacturing "Made in Germany". Wunderlich's partner companies are usually located in the region. Close cooperation, periodic coordination and checks are the norm. That means security for both sides and ultimately serves the customer.
One might think that the product's development cycle ends with production. This is almost true. If it wasn't for the installation or user manual. Thomas Schumann, chief mechanic and head of the test workshop, explains: "We address this issue very carefully since we are aware how annoying an illogical or complicated manual can be. The same care that we apply to developing our products is also applied to usable and comprehensible descriptions that even non-professionals can use. And if there is a problem after all, our telephone support team will be happy to assist."
Now, at last, the enormous effort we put into developing our products for our customers becomes evident. High quality, good value for money and most of all the highest possible safety are our main priorities.